{"html":"<p>In this hourly, remote contractor role, you will work as an Advertising Subject Matter Expert (SME) to review AI-generated advertising outputs and/or create expert ad copy and campaign assets, evaluating reasoning quality, strategy alignment, and step-by-step creative decision-making while providing precise written feedback. You will assess solutions for clarity, persuasion, brand fit, platform fit, and adherence to the prompt; identify issues in audience targeting logic, messaging hierarchy, offer framing, hooks/CTAs, compliance/claims risk, and creative-testing strategy; fact-check claims where needed; write high-quality explanations and model deliverables (ads, variations, briefs) that demonstrate best practices; and rate and compare multiple responses based on effectiveness, correctness, and reasoning quality. This role is with SME Careers, a fast-growing AI Data Services company and subsidiary of SuperAnnotate, delivering training data for many of the world’s largest AI companies and foundation-model labs.</p>\n<p>Important:\nThere is no immediate project for this role; however, if qualified, you will be among the first experts we reach out to when relevant opportunities arise. This will also provide you with access to future projects available through our expert network.</p>\n<h3>Responsibilities</h3><ul><li>Develop AI Training Content: Create detailed prompts and gold-standard advertising outputs (ad copy sets, creative briefs, test plans, performance analyses) to guide AI learning.</li><li>Optimize AI Performance: Evaluate and rank AI responses to improve strategic fit, persuasion, clarity, and practical applicability.</li><li>Ensure Model Integrity: Test AI outputs for inaccuracies, misleading claims, policy violations, and bias; validate reliability across channels and audiences.</li></ul><h3>Requirements</h3><ul><li>Bachelor’s degree (or higher) in Marketing, Communications, Business, or a related field (or equivalent professional experience).</li><li>5+ years of professional experience in advertising and/or performance marketing (agency or in-house), with hands-on campaign ownership.</li><li>Strong command of ad fundamentals: positioning, offer strategy, messaging frameworks, hooks, CTAs, and creative iteration.</li><li>Experience across major channels (as relevant): Meta (Facebook/Instagram), Google Ads/YouTube, TikTok, LinkedIn, programmatic, and/or connected TV.</li><li>Strong measurement instincts: CTR, CVR, CPA, ROAS, LTV, attribution limitations, and experiment design basics.</li><li>Comfort evaluating and improving ad copy for clarity, differentiation, compliance, and platform policy fit (especially in regulated categories).</li><li>Able to write gold-standard deliverables: ad variations, creative briefs, landing page critiques, and testing roadmaps—with clear rationale.</li><li>Minimum C1 English proficiency with excellent writing/editing skills.</li><li>Reliable, self-directed, and able to deliver consistent quality in an hourly, remote contractor workflow across time zones.</li><li>Prior experience with AI data training/annotation, creative QA, editorial review, or ad policy review is strongly preferred.</li></ul>"}